Why Some of Your Blog Pages Aren’t Getting Indexed (and How to Fix It)

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Why Some of Your Blog Pages Aren’t Getting Indexed (and How to Fix It)

If you’ve been blogging for a while, you’ve probably had this experience: you publish a new post, sit back, and wait for Google to pick it up… but nothing happens. Days or even weeks later, the page is still not showing up in search results. It feels frustrating, right?

You’re not alone. Many bloggers and website owners run into this issue. The good news is, unindexed pages aren’t the end of the world and there are clear reasons why it happens. Better yet, there are steps you can take to improve your chances of getting those pages indexed.

In this article, I’ll walk you through the most common reasons your pages might not be indexed and the practical steps you can take to fix them.

 

1. Low-Quality or Thin Content

Let’s start with the most common culprit: thin content. Google’s mission is to serve valuable, relevant, and trustworthy information to users. If a page doesn’t really add much value maybe it’s just a few lines of text, or it repeats things that can be found elsewhere it may not get indexed.

Think of it like this: Google has billions of pages to crawl. If your page doesn’t stand out with something unique, why would Google bother showing it to people?

How to fix it:

• Aim for at least 600–800 words for most blog posts. Longer isn’t always better, but you want enough substance to actually help someone.
• Make your content actionable and unique—share personal insights, examples, or experiences that can’t be found elsewhere.
• Use visuals, subheadings, and lists to make the content easier to digest.

 

2. Noindex Tag or Robots.txt Blocking

Sometimes the problem isn’t content at all it’s a technical setting that’s accidentally telling Google not to index your page. This can happen if:

• You’ve added a “noindex” tag in your page’s HTML.
• Your robots.txt file is blocking Google from crawling certain parts of your site.

These settings are useful when you want to hide certain pages (like admin dashboards or thank-you pages), but you definitely don’t want them applied to your main blog posts.

How to fix it:

• Check your page’s HTML source code to make sure there isn’t a <meta name="robots" content="noindex"> tag.
• In Google Search Console (GSC), use the URL Inspection tool to see if the page is marked as “noindex.”
• Review your robots.txt file (yourdomain.com/robots.txt) to confirm it isn’t blocking important pages.

 
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3. Duplicate Content

Another big reason Google might skip indexing your page is because it looks too similar to something else on your site or even on the wider web. Duplicate content doesn’t always mean copy-paste plagiarism; it can also happen unintentionally.

For example:

• You have multiple versions of the same page (like with and without “www”).
• Your product descriptions are the same as the manufacturer’s.
• Blog posts repeat a lot of the same information without adding new value.

If Google thinks your page is just a repeat, it may choose to index only one version.

How to fix it:

• Use canonical tags to tell Google which version of a page is the “main” one.
• Rewrite content so it offers a fresh angle or extra details.
• Avoid posting the exact same article across multiple sites (even if you own them).

 

4. Crawl Errors

Sometimes Google actually tries to visit your page but runs into roadblocks. These roadblocks are called crawl errors. They can happen if:

• The page loads too slowly.
• The server times out.
• There are broken internal links.
• The URL structure is confusing.

If Google can’t properly crawl a page, it can’t index it.

How to fix it:

• Open the Coverage report in GSC and check for any crawl errors.
• Make sure your website loads quickly aim for under 3 seconds.
• Fix broken links (internal and external).
• Use a clean, descriptive URL structure (e.g., yourdomain.com/seo-tips instead of yourdomain.com/?p=123).

 

5. New Pages

Sometimes, the reason is actually very simple: your page is just new, and Google hasn’t gotten around to it yet.

Google’s bots crawl the internet constantly, but they don’t discover every new page instantly especially if your site is small or doesn’t have many backlinks. In some cases, it can take a few days or even weeks for new pages to appear in the index.

How to speed things up:

• Submit your new URL in GSC using the URL Inspection tool and click “Request Indexing.”
• Share your post on social media to generate traffic and signals.
• Build internal links from older, already-indexed posts to the new one.

 

Next Steps: How to Tackle Unindexed Pages

Now that you know the possible reasons, here’s a quick checklist to help you move forward:

1.   Check Coverage Report in GSC – This will tell you exactly why a page isn’t indexed.

2.   Improve Content Quality – Add depth, detail, and uniqueness to thin pages.

3.   Ensure Accessibility – Double-check that pages aren’t blocked by noindex tags or robots.txt.

4.   Fix Crawl Errors – Repair broken links, improve loading speed, and simplify URLs.

5.   Resubmit Pages – After making improvements, request indexing again in GSC.

 

Final Thoughts

Having unindexed pages is frustrating, but it’s also a normal part of running a blog or website. The key is not to panic but to treat it as a learning opportunity. Every time you fix a thin post, clean up technical issues, or improve your site structure, you’re making your blog stronger in the long run.

Think of indexing like getting invited to the party. If your content is useful, original, and easy to access, Google is far more likely to give it a spot on the guest list. So keep creating great content, keep optimizing, and your pages will have a much better chance of showing up where they belong right in front of your readers.